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This web site states the following, "Good Guys Guns is Southern Oregons Premiere Gun Store." We saw that the web page also said " We carry firearm upgrades, personal defense, security and safety products." It also said " We provide gunsmithing and concealed carry classes. Cerakote your firearms, knives, motorcycle parts and travel mugs. Located in beautiful Medford, Oregon, come see us at Good Guys Guns! Protect yourself and get your concealed handgun license with our 4 hour non-shooting class. Our event calendar with upcoming firearm industry events from around the Rogue Valley." The header had butler creek as the highest ranking optimized keyword. It is followed by Gun Books, Firearm Book, and Knife Book which isn't as ranked as highly as butler creek. The next words goodguysguns.com uses is Reloading Supplies. Hogue Grip was included and will not be viewed by web engines.